Intro to LFTVD

The Exam

-2 questions, one is 30 marks the other is 15
-Stranger Things and Deutschland 83
-Both are series with long narratives.

Network TV

-US network broadcasters must satisfy their advertisers and hold market share controlled by federal regulation. 
-NBC
-CBS

US Cable TV

-Launched in 1970s
-HBO was the 1st US National subscription cable TV channel
- Other US players include FX, Showtime, AMC.
-These subscriptions based cable channels can take more risks with content and form.

VOD- Viewing on Demand
-Content viewing VIA TV still dominates in UK
-Use of timeshift is increasing.
-3/4 of households in UK have PVR uptake but it has plateaued.

Audiences

-Binge watching started with DVD in late 90s/early c21
-US long form TV drama often uses easter eggs and mid season breaks to generate fan intensity  and maintain media profile.

Why Do Audiences Watch: 

-High quality drama

-Multiple episodes- hours,days , years.

-Content can be dark and difficult but innovative.

-It now attracts some of the best and innovative writers and actors.

-Timeshifterse , easily accessible. 

State of the Nation and Cultural Zeitgeist

• LFTVD challenged the simplistic story lines and stereotypical characters that dominate network TV in US.
• CULTURAL ZEITGEIST